I lost a few brain cells thinking about this one

via GigaOm

"Soon It Will Be Cheaper to Compute Than to Cache"

As storage gets cheaper, bandwidth gets better, browsers get faster and computers become more efficient it becomes necessary to store duplicate versions of data (in this case video) in different formats or versions. Basically extending this line of thinking all content will be stored in a common "raw" format, then when you need that content in a specific format or language or edited a certain way or excerpts of it, etc, you're computer calls for it within those specifications. All from the same data source.

This obviously has huge implications for multimedia, but imagine how search will be impacted and publishing. Huge implications both as a consumer, a producer and distributor.

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Posted 2 months ago

1 comment

Nov 18, 2009
jeffhora said...
Given the move of the screens to both larger and smaller, the ability to transcode ads on the fly to different demographics could be a way to make some of the currently free content pay for itself.
It does make you brain hurt, though....

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