Facebook PR fighting fire with fire?
First off, this was pretty funny. Second off TechCrunch has a history of not playing nice with PR people. Or at least not playing by traditional PR/Journalist rules of engagement. Because as Arrington states, they're not journalists.
But it raises an interesting notion of fighting fire with fire. I know a few PR people who probably wish they could get their clients to do something like this.
From TechCrunch:
"Jason then called Facebook PR. Jaime Schopflin took the call and, apparently, couldn’t stop laughing for five minutes. Between laughs while catching her breath she mentioned something about this being a joke, that nobody but us could see it, and that they were placing bets around the office on how long before we noticed it and posted. And something else about teaching us to contact them before posting."
Sent from my brain telepathically with the help of my phone.
